24th January 2008
Former Touch Clarity CEO Joins Maxymiser

Maxymiser, Europe's leading onsite content optimisation provider, has appointed Tim Brown to its Board. Tim joins the board at an exciting time as Maxymiser completes its first full trading year with nearly 50 client wins under its belt. Tim served as CEO at Touch Clarity from 2005 until acquisition by Omniture in 2007.

Commenting on his appointment, Tim said "We will see huge growth in the market for web site optimisation through 2008 as mature online brands look to increase returns from customer acquisition costs. Maxymiser has robust, market leading technology in this area and is well placed to meet this demand." Tim will assist with Maxymiser's strategic development. His global experience fits well with Maxymiser's ambitions to develop clear leadership in onsite content optimisation.
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